My last post “Does your résumé stand out from the crowd?” looked at the differences between a CV and a résumé, outlined the information required for the different types and provided tips on showcasing your skills. If you followed the advice you should now be in possession of a stand-out résumé. However, if you are …
Permanent link to this article: https://mcraecomms.com/?p=3354
What do you think of your résumé? Do you give it the care and attention it needs? After all, you’re relying on this document to get you that job you want. It’s only right you should spend a little time on it. It might help to think of your résumé as a marketing document. It’s …
Permanent link to this article: https://mcraecomms.com/?p=3293
Have you ever wondered whether CVs and résumés are the same thing, just two interchangeable words, or do the terms mean something very different? I was brought up in Scotland and always used ‘CV’ but when I came to Australia I realised people used CV and résumé interchangeably. It turns out there are differences between …
Permanent link to this article: https://mcraecomms.com/?p=3378
We often sail through life blissfully unaware of our little foibles – one of mine being the way I always pronounce all the letters in the words ‘tortoise’ or ‘porpoise’. It didn’t occur to me that other people pronounced the words as ‘tortus’ or ‘porpus’, until my husband said one day, “I love the way you pronounce …
Permanent link to this article: https://mcraecomms.com/?p=3092
Well, I thought I’d give you a break from Branding this week to take a look at a topic that can be somewhat fraught in the Marcomms office. The Case Study! Case studies, or success stories if you prefer, are among the most effective tools available in the Marcomms armoury, yet they are yet most …
Permanent link to this article: https://mcraecomms.com/?p=2752
I’ve long been fascinated by perception. By that I mean the assumptions we make based on appearance. My first-hand experience of this relates to hair colour. I am one of those women who will routinely change their hair colour. There are a number of reasons why I love to do this, which I’ll save for …
Permanent link to this article: https://mcraecomms.com/?p=3265
